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advertising is in our dna


Advertising

Advertising is a process: essentially, defining the message and identifying where and when it should appear to achieve maximum exposure. With a collective experience of more years than we care to remember, the DNA team have strong foundations in traditional advertising principles and channels. We’ve evolved that expertise to work across the ever expanding range of media and platforms - from search to online display, outdoor to radio, press to events - while still retaining what works with your target audience front of mind.

It can be complex but we know the questions to ask to write the kind of brief that produces compelling creative. And then we’ll work out the media plan to get it right in front of the people who matter: your customers.


Check out some of our case studies

Case Study  

Creative Direct Mail ARNO

Creative Direct Mail image

ARNO are a global retail agency who wanted to attract new business with a creative direct mail campaign.

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Case Study  

Proposition & Collateral Development UWE

Proposition & Collateral Development image

We developed the customer proposition for all of the products UWE offer to businesses and then developed supporting brochures and web copy for each.

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Case Study  

Commercial Video Hall & Woodhouse

Commercial Video image

Hall & Woodhouse are a family owned brewery based in Dorset who were looking for a video to promote their latest pub - a large, impressive site in the centre of Bath.

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Case Study  

Creative Direct Mail ARNO

Creative Direct Mail image

We came up with a fun direct mail campaign in the form of 'Sea Sickness Survival Kit' for ARNO ahead of a marketing forum.

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Case Study  

Student Recruitment Microsite UWE

Student Recruitment Microsite image

We designed and developed a responsive website for UWE's undergraduate and postgraduate student recruitment campaign.

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Point of Sale - Retail DestinationSkin

Point of Sale - Retail image

We create a monthly set of point of sale advertising and permanent signage for 26 advanced skincare clinics nationwide.

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Case Study  

Ecommerce Website for SaaS Provider Descartes

Ecommerce Website for SaaS Provider image

We developed an ecommerce site to for Exentra Transport Solutions to showcase their software as a service product and sell supporting goods online. We later re-designed the site as part of a re-brand when the company was acquired by Descartes.

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Case Study  

Brand & Collateral Development Descartes

Brand & Collateral Development image

Exentra Transport Solutions were acquired by Descartes in late 2012. Over the last year we have worked with the team to develop rebranded all marketing collateral.

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Case Study  

Brand Development – Financial Services Bath Building Society

Brand Development – Financial Services image

We’d worked with the PR & Communication Manager from Bath Building Society in a previous life, so when she got in touch to let us know she’d moved on and needed some help we jumped at the chance, two-fold.

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Ecommerce Website - Insurance Sutton and East Surrey Water Services

Ecommerce Website - Insurance image

We developed a new brand and built an ecommerce website to market a range of home emergency insurance products.

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Case Study  

Corporate Website - Financial Services Bath Building Society

Corporate Website - Financial Services image

We developed a responsive corporate website in line with the recent brand refresh also understaken by DNA.

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Case Study  

Corporate Website - HR consultancy Enrich

Corporate Website - HR consultancy image

Following a brand development project, we developed a responsive website for Enrich, an HR and employee engagement consultancy for SMEs.

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