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Viewing all posts in: Employer Branding

June 25

The positive impact that offboarding can have on your employer reputation.

Every organisation knows the value of effective onboarding – creating valuable first impressions and personal connections, getting the newbie up to speed and productive more quickly, showing them your purpose and, i...

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June 18

When was the last time you checked-in on your employer brand?

Effective implementation of your employer branding strategy, and specifically the employment experience that sits within it, is often seen as the gap between a leader’s expectation of what the business should achiev...

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May 7

Employer branding here and now - threat and opportunity

In a speech in the late 1950’s, John F. Kennedy famously said: “When written in Chinese, the word ‘crisis’ is composed of two characters - one represents danger and one represents opportunity.&rdqu...

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December 10

Astonishing meeting last week, I can't stop thinking about it...

Interesting conversation with a new prospect last week who I hadn’t met before. The company websites sing with promises of an amazing customer experience and of careers where the sky’s the limit and everyone is agog with a genu...

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March 13

ROI On Your Employer Brand - one thing you can be sure of in uncertain times

It’s chaos out there, do we have the politicians we deserve? Do we have a clue what’s going to happen in our markets, our economy, or our society for that matter?

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January 7

2019 - Back to the Present

So, having successfully consumed our entire body weight in mince pies we are now battling through the post-Christmas funk that is January. Along with our regrets of over-indulgence and our internal battles on whether we really DO need to stick ...

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