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Viewing all posts in: Employer Branding

May 7

Employer branding here and now - threat and opportunity

In a speech in the late 1950’s, John F. Kennedy famously said: “When written in Chinese, the word ‘crisis’ is composed of two characters - one represents danger and one represents opportunity.&rdqu...

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December 10

Astonishing meeting last week, I can't stop thinking about it...

Interesting conversation with a new prospect last week who I hadn’t met before. The company websites sing with promises of an amazing customer experience and of careers where the sky’s the limit and everyone is agog with a genu...

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March 13

ROI On Your Employer Brand - one thing you can be sure of in uncertain times

It’s chaos out there, do we have the politicians we deserve? Do we have a clue what’s going to happen in our markets, our economy, or our society for that matter?

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January 7

2019 - Back to the Present

So, having successfully consumed our entire body weight in mince pies we are now battling through the post-Christmas funk that is January. Along with our regrets of over-indulgence and our internal battles on whether we really DO need to stick ...

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June 1

Preparing for your careers site for Google for Jobs

So you’ve probably got a careers site. You’ve probably got an ATS. You’ve probably invested significantly in each. But you’ve also probably heard that Google for Jobs is coming to the UK in 2018 and you’re not sure...

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May 3

Preparing for Google's mobile first index

The introduction of Google’s mobile first index is the biggest change to search in years. Is your website ready? As more and more searches are done from mobile, Google wants their index to reflect the majority of their user preferences.

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