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One day isn't enough

Last week, the USA and Canada celebrated ‘Employee Appreciation Day’, a day for companies to thank their employees for their hard work and effort throughout the year. With it sprung up dozens of articles full of suggestions for employers on how best to utilise this single day to thank their workers. Fancy dress! Cupcakes! Free massages! The list was endless…

Call us cynics, but we can’t help feeling that Employee Appreciation Day is a bit like Valentine’s Day. Sure, it’s nice to have a special day to buy your partner flowers and tell them you love them, but if you spend the rest of the year arguing and sleeping in separate bedrooms, then isn’t it all a bit pointless?

The same goes for employee appreciation. A day of cupcakes isn’t going to make your people happy if you ignore their contribution for the other 364 days. Employers should be motivating, empowering and building their employee’s trust year-round. And it’s going to take more than a few cupcakes… (although they always help!).

Here at DNA, we work with our clients to develop annual employee engagement and recognition programmes which ensure organisations, and the managers within them, have all the tools they need to engage their employees and make them feel appreciated all year round.

To talk to us about how you can engage your employees all year long, get in touch at or 0117 300 3000. 

In categories: Business thoughts , Employee engagement
Author: Izzi
Date published: 07.03.2017

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