Cyber attacks are evolving and becoming increasingly prevalent. Businesses need to be aware of the threat they present and take action to mitigate them and be compliant with regulations. The subject matter is complex with lots of potential threats to convey and educate the audience about. We also wanted to make it clear that despite the threatening landscape there is a solution in the form of Solsoft’s service. DNA had to find a way to present this information in an engaging and easy to understand way which would appeal to a variety of decision makers.
We created an animated film that conveyed the complexity and danger of the current landscape and then showed how Solsoft’s Managed IT Security Service could help detect and reduce the likelihood of these attacks.
You can see the film here:
In addition to the film, which was added to their website, we also produced snippets from the animation and produced graphics for use on social media.
With prospects being both existing Managed IT Services clients who need to upgrade their security, and new companies, the film was well received by both target groups. The animation is sent to prospects to explain visually what Solsoft do and why, and the results have seen a rise in booking successful meetings to discuss more.
“DNA helped us navigate the production and delivery of a simplified presentation – via an animation, of a very complex scenario that ordinarily would be very difficult to convey by other means of communication.”
Mike Ralston – CEO